For companies that want enquiries from ads, not just clicks: Google Ads, Sklik, Meta, LinkedIn and Microsoft Ads with conversion tracking and clear reporting.
Google Ads · Sklik · Meta · LinkedIn · Microsoft Ads
Reporting
Looker Studio, monthly
Account
Always in your name
What you get
Conversion tracking in Google Ads and GA4.
Campaigns structured by your offer and business priorities.
Regular optimisation of bids, keywords and budget.
A monthly Looker Studio report with cost per enquiry.
How PPC management works
01
Audit and tracking setup
Conversions in Google Ads and GA4 via GTM.
02
Campaign structure and keywords
By offer, segments and priorities.
03
Ads and landing pages
A message that matches the search.
04
Bid and budget optimisation
On cost per enquiry and return.
05
Reporting
Monthly, in plain language for management.
PPC for B2B and manufacturing
In B2B we optimise for enquiries and their quality, not shopping carts. We account for the long cycle and connect ads to your CRM with offline conversions.
Client results
We show results in case studies with a verified source: cost per enquiry, number of enquiries and cost per click before and after taking over.
↗Sample
Sample output
Monthly PPC report in Looker Studio [anonymised preview to be supplied]Client details are hidden.
You pay per click on an ad shown to people searching for your service. The click price is set in an auction based on your bid and the quality of the ad and landing page.
How much should we spend on PPC?
Depends on search volume, cost per click and goal. We start with a budget that brings enough data in 1–2 months. [indicative amount]
How soon will campaigns work?
First enquiries within days, stable performance within 4–8 weeks.
Will you take over our existing campaigns?
Yes. We start with a PPC audit and take over without downtime.
Who owns the ad account?
You do. The account is registered to your company.
First consultation
Book a first consultation
We will discuss where marketing can bring you the most.
You will speak directly with the founder Pavlína Marková
